Sign in to join this conversation, and others like it, in the communities you care about.
UI/UX 💩 / General
Let's find out what is a mental model and why you should care if you're a UX Designer.
Mental Models are people’s expectations of how something should work, based on their past experiences.
Users spend most of their time on other sites. They prefer your site to work the same way as all the other sites they already know!
How online shopping was is built on user's mental models
You can find this and similar content on https://www.instagram.com/uxbites/