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Seth Godin stories, thoughts and facts

Seth Godin stories, thoughts and facts

Startup Space / General · March 20, 2019 at 3:00pm
seth godin.jpeg

In this thread, from time to time I will share hand picked Seth Godin stories, thoughts or videos which I find valuable.

Seth is writer, but not the usual one. He write a blog post every single day, for who knows how long. Actually in one of his 7,000 blog post which was published on Nov. 6 2017, he said that he is writing for decades. Which if we do simple math, means he is writing a blog post every day for more than 20 years 😮.

The blog contains more than 2,700,000 words, delivering the equivalent of more than thirty full-length books.

"Write like you talk AND write every day"

Seth's Biography

Seth Godin is an American author, entrepreneur, marketer and public speaker who has written 17 bestsellers on topics like, post-industrial revolution, marketing, leadership, etc.
He started ‘Yoyodyne’, one of the first Internet-based direct-marketing firms, with revolutionary ideas on how companies should reach their target audiences. The publicity of his firm compelled big companies like Volvo, Microsoft, Sony Music, etc. to associate with it and in a few years ‘Yahoo!’ bought the company and kept Godin on as a vice president of permission marketing.

Best Seth Godin Books

  • This is Marketing: You Can't Be Seen Until You Learn To See (Amazon)
  • Tribes (Amazon)
  • Purple Cow: Transform Your Business by Being Remarkable (Amazon)
  • The Dip: The extraordinary benefits of knowing when to quit (and when to stick) (Amazon)
  • Linchpin: Are You Indispensable? (Amazon)
  • All Marketers are Liars (Amazon)
  • Permission Marketing (Amazon)
  • Icarus Deception How High Will You Fly (Amazon)
  • Poke the Box: When Was the Last Time You Did Something for the First Time? (Amazon)

Thread will be updated ...

He is rare, so that's why I decided to have one dedicated thread for Seth.

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October 1, 2019 at 9:59am

If you want to change minds…

If you want to change the mind of a scientist, do more science. Do better science. Get your hands on the data set and prove your assertions.

If you want to change the mind of a bureaucrat, bring more power.

If you want to change the minds of the nerds, build something that’s new.

If you want to change the mind of a teenager, amplify the other teenagers.

If you want to change the mind of the audience, put more emotion into your story.

If you want to change the mind of a believer, bring in the perceived authorities.

If you want to change the mind of a banker, eliminate risk.

If you want to change the mind of an engineer, build a prototype.

If you want to change the mind of a hustler, show the money.

If you want to change the mind of a sports fan, win the game.

Other people don’t believe what you believe, and they don’t see what you see.

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